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Marketing and Promotion Finding Your Niche

  • 03/22/2018
  • 1:30 PM - 4:30 PM
  • Clifton C. Miller Community Center (VM Curtis) 300 Centennial Way Tustin, CA 92780


  • Any non-member attendee :)
    Donations greatly appreciated.
  • This event is free
Marketing and Promotion Finding Your Niche

Please Click Here to Pre-register

Learn how to identify and attract customers to your product or service by finding their real wants and needs. Learn how to get your message to those target customers. Determine why they should want to buy from you and how to make them keep coming back. We will look at methods to create and build awareness, generate a sale and encourage repeat business.

Marketing, Promotion, Advertising and Sales are synergistic, but need to be understood separately for maximum effect. In this workshop you will learn exactly what they are and how to use them in your plan.

Carl Woodard of SCORE presents this workshop. During his extensive career, Carl marketed, managed and sold many of the country's largest food brands, such as those of Hunt Foods: Hunt's Tomato Sauce, Swiss Miss Cocoa, Wesson Oil, Orville Redenbacher's Gourmet Popping Corn, etc. In this workshop, Carl will help you determine who your primary target customers are and how to plan your marketing approach to attract them. Sign up and reserve your space today!  


(Registration/Check-in 1:00 to 1:30 PM

Date & Time:

Thursday, March 22, 2018 from 1:30 PM to 4:30 PM PDT


Check-in:   1/2 Hour Before Workshop

Clifton C. Miller Community Center (VM Curtis)

300 Centennial Way
Tustin, CA 92780

Limited seating, save yours

Please Click Here to Pre-register

Reminder:  Our next meeting is as follows:

WHERE:   Urban Workshop

Maps & Directions:  (949) 296-2153

365 Clinton St, Costa Mesa, CA 92626

WHEN: These "members only" meetings are held on the last Friday of the month and begin at sharp at 7:30 P.M. with registration starting at 7:00 PM. Come early (7PM to network with other inventors). The meeting usually lasts about 2 hours.

FEE: Door fees are $5 for members. Non-members can join at the door. Initial membership fees are $50 per year, and half price ($25) for seniors 65+, full time students and disabled. UCI Students are $12.50. IF does not take credit cards at the meeting. Please, no large denomination bills.

NOTES: Everyone must sign a confidentiality agreement. Inventor presentations with feedback from the whole group are first. Inventors can then meet in smaller groups or network with other inventors where they can get specific help with their inventions. We'll be implementing a new format in 2016.

We are a non-profit group with no paid positions and the success of the group is totally dependent on what YOU bring to the meetings. So please share any helpful information you have. The hard working volunteers who keep IF going appreciate any and all assistance.

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